Inkjet Paper
Whether you’re looking to print photos or just something for everyday printing, there is inkjet paper made for you. Ink jet paper comes in many different flavors, qualities, and prices. The first thing you need to do when you’re trying to choose your printer paper is know what you’re going to be printing with it. Will the paper be used as a selling tool (information customers will see to sell a product) or will it just be used to print pictures from the internet to be thrown away 9 minutes later? The paper that you get will be dependent upon the answer to that question.
If the paper really is just going to be printed on and thrown away, everyday ink jet printer would be what you want. In the store, everyday printer paper would be 20# 92 brightness paper. If, on the other hand, you’re using the paper to impress clients or sell products, you’ll be more interested in 32# 96-98 brightness paper. The extra weight and brightness will give your customers a sense of “pop” and increase their likelihood to callback or convert.
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